No one wants to read a document that the
appearance is poor. Not only is the rhetoric important in a document but so is
the appearance. In Rundle’s article he explains the importance of C.R.A.P.,
contrast, repetition, alignment, and proximity.
When designing a
document the contrast which includes the background color, font size and style,
and the correct spacing plays a key role. Elements that are not the same should
stand out. If the font size and style are the same throughout then it is going
to be hard to distinguish between what goes together and what is more
important.
Repetition
allows the reader to follow the paper by repeating styles down the page.
Who wants to
read a paper that has sentences all over the page? Alignment needs to be well
thought of when writing a paper. If you have some stuff left aligned and then
the other right aligned then once again the reader is not going to be able to
follow the document very well. Alignment
gives the reader the maximum effect and the message across.
Proximity is
when elements that are related are grouped together. The reader should be able
to glance at a page and immediately know which elements are together and which
are separate.

Ashley, your blog post perfectly summarizes everything that Mike Rundle write about. I think that all we need to remember is that a document needs to look organized, and be easy to read and understand. If it isn't, the reader will become frustrated and wont bother to read what we have to say.
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